How to Boost Hotel Bookings Through Emails
Tired of seeing your hotel’s email campaigns ignored? Or worse, deleted? You’re not alone. Email marketing is one of the most powerful tools to boost hotel bookings—when done right. But generic, uninspired emails? They don’t cut it anymore. Imagine sending emails that actually excite your audience, fill up your rooms, and build guest loyalty at […]
Social Media Mistakes to Avoid in the Hospitality Industry
Social media has become an indispensable tool for engaging with customers, building brand loyalty, and driving sales for any brand. However, just as it can be a powerful asset, it can also become a liability if not managed correctly. As a digital marketing agency, we’ve seen firsthand the impact that social media can have on […]
The Essential Guide to Digital Marketing for Hotels
Welcome to “The Essential Guide to Digital Marketing for Hotels in 2024”! If you’re looking to improve your hotel’s digital presence and attract more guests, you’ve come to the right place. In this comprehensive guide, we’ll explore the latest strategies to ensure your hotel stands out in a crowded online marketplace. We’ll take it right […]
The Power of Storytelling in Hotel Marketing
Storytelling: it’s not just for bedtime. In hotel marketing, crafting compelling narratives is the key to capturing guests’ hearts and bookings. It’s all about getting them to imagine they’re at your hotel. By utilising the power of storytelling in hotel marketing, you can create an emotional connection with potential guests, differentiate your hotel from the […]
5 Essential Content Ideas for Your Hotel’s Social Media Strategy
Social media is a powerful tool for hotels to attract and engage potential guests. But with so much noise and competition, it can be challenging to stand out and drive actual bookings. That’s where these 5 proven social media content ideas come in. From showcasing stunning visuals to partnerships with content creators, these strategies are […]
The Basics of Instagram Marketing in Hospitality
You probably already know that Instagram is where it’s at. Whether you’re scrolling for travel inspo or snapping pics of your brunch, this platform is the ultimate playground for visual storytelling. But how can hotels and restaurants make the most out of it? Here are the basics of Instagram marketing to turn those double-taps into […]
3 Content Marketing Strategies for Hotels in 2024
The hospitality industry is very cutthroat—we all know that! Competition is rife in such a saturated market. Hotels need to strive to set themselves apart by crafting innovative content marketing strategies that captivate their desired audience in this fiercely competitive industry. Let’s go over three content marketing strategies to transform your hotel’s online presence and […]
4 Instagram Marketing Tips for Hotels and Restaurants
Are you making the most of Instagram? Mastering Instagram marketing is crucial for hotels and restaurants in today’s competitive hospitality industry. Whether you want to entice potential guests with delectable cuisine or flaunt the stunning features of your hotel, Instagram presents unmatched avenues to engage with your audience and boost reservations. This all-encompassing guide will […]
6 Web Design Mistakes That Are Costing Your Hotel Business
Your hotel’s online presence is your digital lobby—a welcoming space that entices guests to step inside and explore further. Just as a dirty room or a rude receptionist can deter guests from staying at your hotel, web design mistakes can have a similarly negative impact on your hotel’s profitability and reputation. Guests no longer tolerate […]
How to Run Successful Paid Advertising Campaigns for Your Hotel
Did you know that Hotel advertising spending escalates each year —competition is fierce! In the hospitality industry, implementing innovative and successful paid advertising campaigns can significantly boost your hotel’s reputation and help increase bookings. Rather than sticking to conventional ‘pay-to-display’ methods, it’s time to innovate and reimagine your approach to hotel advertising. This guide will […]
