Use Instagram Stories in Your Social Media Strategy
In our last blog post, we outlined some useful tools that are beneficial to your social media presence. We wanted to expand on these tools and demonstrate their worth, starting with Instagram Stories.
Social Media in the Age of Social Distancing
The whole team at Web Windows have adapted well to working from home. We are regularly in contact thanks to Google Hangouts, Skype and Whatsapp.
Why a Social Media Presence Benefits Businesses
As a society, we are hooked on social media. There are 3.499 billion active social media users and on average people have 7.6 different social media accounts. It is important to remember that our collective love of social media is not a bad thing; social media has many benefits.
Key Components to a Good Content Marketing Strategy
Content marketing comes with its challenges. There is always more that you want to learn and more that you want to implement in your content marketing strategy. Occasionally this results in losing sight of the bigger picture. The thing is, there is always more to learn. You don’t reach the end of content marketing. We thought that we’d have a look at the fundamental components of content marketing that makes it so successful.
Creating the Best Visual Content for Instagram
You probably know by now that Instagram is a big deal. A whopping one billion people use it every month, and 500 million people use it every day. Instagram is an asset for businesses as 200 million users visit at least one business account every day. The platform is approaching its 10th anniversary, and the […]
Is Pinterest Included in your Social Media Strategy?
Pinterest’s useful features and it’s growing popularity make it an essential tool that should be utilised in your social media marketing strategy. During the quarter ending in June, Pinterest boasted 300 million active users a month, a 30% rise compared to the previous quarter. Pinterest users have pinned 175 billion items on 3 billion virtual […]
Ways to use Numbers in your Copywriting
Rules about writing abound. For a start, there are all of the spelling and grammar rules to learn and abide by. Then there are the style guides covering everything from numbers to the correct way to write “wifi”. The common rules regarding numbers are: • Never start a sentence with a numeral • Write out […]
8 Simple Ways to Increase Engagement on Instagram
The Instagram algorithm changes regularly, so it is crucial to keep up to date with the changes and try new methods to keep up engagement on your company’s account. In this article, we will walk you through some simple ways to increase engagement, expanding your company’s reach on social media! 1. Timing is crucial When […]
IGTV: Creating an Engaging Channel
IGTV is one of Instagram’s most significant developments that has been available since June 2018. It allows users to create and post long-form vertical video content. Until June of last year, the length of videos on Instagram was limited and only available via the “Stories” function. Regular users of the platform can make videos lasting […]
Conversion Tracking in Google Ads
If you are using Google Ads at the moment, then it is a must to understand the various types of conversion tracking within Google Ads. Google Ads has free tools which aid you in tracking the actions of customers. People who see your ads will respond in different ways depending on your ad. You might […]
