4 Instagram Marketing Tips for Hotels and Restaurants

hospitality

Are you making the most of Instagram? Mastering Instagram marketing is crucial for hotels and restaurants in today’s competitive hospitality industry. Whether you want to entice potential guests with delectable cuisine or flaunt the stunning features of your hotel, Instagram presents unmatched avenues to engage with your audience and boost reservations. This all-encompassing guide will […]

5 Proven Techniques for Maximising ROI in the Wellness Industry

Do you own a business or work in the health and wellness industry? Is your digital marketing strategy in need of a revamp?  Understanding and implementing digital marketing strategies to maximise Return on Investment (ROI) in the wellness industry is a must! It’s about investing in the right tactics that have repeatedly been proven to […]

Your Guide to Social Media Contests and Giveaways

Social Media Contests and Giveaways

For those looking to up their social media game, join the ranks of brands that are not just creating noise but sparking interest with contests and giveaways. Gone are the days when a handful of hashtags and emojis sufficed. Contests and giveaways are a great way to open up many opportunities.  Striking the perfect balance […]

5 Social Media Marketing Mistakes: The Silent Killers for Travel Brands

Often, travel brands stumble into these five common social media marketing mistakes, which can shake their foundation completely. What’s worse, you might not even realise your brand is making them. Get ready to sidestep these silent killers, ready to sabotage your success on social media. Arm your travel brand with the foresight to prevent these […]

TikTok SEO for Travel Brands: A Unique Approach

Your next viral vacation video may already be in your TikTok drafts, waiting to catch the SEO wave that could catapult it to trending status. With the correct strategies, travel brands can significantly leverage TikTok SEO to outperform traditional SEO methods. Remember that captivating clip you saw of the Northern Lights, shot by a travel […]

Crafting a Winning Social Media Strategy for Health and Wellness Brands

So, you have a business within the health and wellness industry, but you need to learn how to get noticed on social media. There’s no arguing that standing out from the crowd on social media is challenging. Competition is rife; it’s hard to keep up with trends, and getting people to stop scrolling and notice […]

How to Work Best with Travel Influencers to Maximise ROI

Introduction Jumping on the influencer marketing bandwagon is a no-brainer for travel brands aiming to maximise their ROI. The allure of how impactful social media is provides a golden opportunity for travel businesses to forge genuine connections through the eyes of travel influencers. In this guide, we will explore the art of working effectively with […]

Is Pinterest Included in your Social Media Strategy?

Pinterest’s useful features and it’s growing popularity make it an essential tool that should be utilised in your social media marketing strategy.  During the quarter ending in June, Pinterest boasted 300 million active users a month, a 30% rise compared to the previous quarter. Pinterest users have pinned 175 billion items on 3 billion virtual […]

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