How to Run Successful Paid Advertising Campaigns for Your Hotel

Did you know that Hotel advertising spending escalates each year —competition is fierce!  In the hospitality industry, implementing innovative and successful paid advertising campaigns can significantly boost your hotel’s reputation and help increase bookings. Rather than sticking to conventional ‘pay-to-display’ methods, it’s time to innovate and reimagine your approach to hotel advertising. This guide will […]

User-Generated Content: Unlocking Your Hotel’s Marketing Potential

Forget the cookie-cutter marketing strategies of the past; embracing user-generated content might be your hotel’s untapped goldmine.  In a world where over 1.8 billion digital photos are uploaded daily, the potency of user-generated content in the hospitality industry must be noticed. Primed and brimming with authenticity and trust, these nuggets of genuine interaction offer a […]

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