Hospitality Marketing Strategies for Seasonal Success
If there’s one thing the hospitality industry does best, it’s making people feel something — warmth, comfort, delight, a craving for one more cocktail. But when it comes to marketing hospitality? That’s where strategy makes the difference between a half-empty dining room and a fully booked weekend retreat. At Hummingbird, we help hospitality brands level […]
What Are the Best Social Media Strategies for Hospitality in 2025?
Scroll past or stop and book? In 2025, that’s the split-second decision your future guests are making. And if your hotel or restaurant isn’t showing up in their feed — and showing up well — you’re not just losing likes. You’re losing bookings. The hospitality world is as competitive as ever, but here’s the upside: […]
Hotel Social Media Mistakes Killing Bookings (Avoid These 2026)
8 Hotel Social Media Mistakes That Damage Bookings and How to Fix Them Social media mistakes cost hospitality businesses an average of 23% in potential bookings annually through damaged reputation, lost engagement opportunities, and weakened brand trust. Whilst social media provides hotels unprecedented opportunities for direct guest engagement, brand building, and booking conversion, mismanagement creates […]
Hotel Storytelling Marketing: Create Emotional Guest Connections
Storytelling: it’s not just for bedtime. In hotel marketing, crafting compelling narratives is the key to capturing guests’ hearts and bookings. It’s all about getting them to imagine they’re at your hotel. By utilising the power of storytelling in hotel marketing, you can create an emotional connection with potential guests, differentiate your hotel from the […]
4 Instagram Marketing Tips for Hotels and Restaurants
Are you making the most of Instagram? Mastering Instagram marketing is crucial for hotels and restaurants in today’s competitive hospitality industry. Whether you want to entice potential guests with delectable cuisine or flaunt the stunning features of your hotel, Instagram presents unmatched avenues to engage with your audience and boost reservations. This all-encompassing guide will […]