Video Marketing: Everything YOU Need to Know
With the rise of video marketing, a passive approach can mean letting business success slip through your fingers. Want to engage your audience without sounding like a late-night infomercial? Stay put. This isn’t about trying to gain a massive following, but creating engaging videos your audience watches, shares, comments on and looks forward to. Let’s […]
Crafting a Winning Social Media Strategy for Health and Wellness Brands
So, you have a business within the health and wellness industry, but you need to learn how to get noticed on social media. There’s no arguing that standing out from the crowd on social media is challenging. Competition is rife; it’s hard to keep up with trends, and getting people to stop scrolling and notice […]
Key Components to a Good Content Marketing Strategy
Content marketing comes with its challenges. There is always more that you want to learn and more that you want to implement in your content marketing strategy. Occasionally this results in losing sight of the bigger picture. The thing is, there is always more to learn. You don’t reach the end of content marketing. We thought that we’d have a look at the fundamental components of content marketing that makes it so successful.
Creating the Best Visual Content for Instagram
You probably know by now that Instagram is a big deal. A whopping one billion people use it every month, and 500 million people use it every day. Instagram is an asset for businesses as 200 million users visit at least one business account every day. The platform is approaching its 10th anniversary, and the […]
Is Pinterest Included in your Social Media Strategy?
Pinterest’s useful features and it’s growing popularity make it an essential tool that should be utilised in your social media marketing strategy. During the quarter ending in June, Pinterest boasted 300 million active users a month, a 30% rise compared to the previous quarter. Pinterest users have pinned 175 billion items on 3 billion virtual […]
