6 Content Marketing Mistakes Detrimental to Your Wellness Brand

Standing out in the wellness industry is a must and requires more than just good products and services; it demands a strategic and well-executed content marketing plan. Unfortunately, many wellness brands stumble by making content marketing mistakes that are very much avoidable.  In this blog post, we will explore six critical content marketing mistakes that […]

Key Components to a Good Content Marketing Strategy

Content marketing comes with its challenges. There is always more that you want to learn and more that you want to implement in your content marketing strategy. Occasionally this results in losing sight of the bigger picture. The thing is, there is always more to learn. You don’t reach the end of content marketing. We thought that we’d have a look at the fundamental components of content marketing that makes it so successful.

Is Pinterest Included in your Social Media Strategy?

Pinterest’s useful features and it’s growing popularity make it an essential tool that should be utilised in your social media marketing strategy.  During the quarter ending in June, Pinterest boasted 300 million active users a month, a 30% rise compared to the previous quarter. Pinterest users have pinned 175 billion items on 3 billion virtual […]