DTC TikTok Marketing: What’s Actually Working in the UK Right Now
TikTok isn’t just for viral dances and people lip-syncing to 2007 pop hits (although we love a good throwback). For UK direct-to-consumer (DTC) brands, it’s a digital shopping centre where your products can literally go viral overnight. From small brands to household names, TikTok is turning scrolls into sales like no other platform can. Let’s […]
TikTok Travel Marketing: Trends, Tools & Tactics
TikTok travel marketing has officially entered its peak era. In 2025, it’s not just where people daydream about their next escape — it’s where they plan it, price it, and book it. One swipe can lead from a beach bar in Corfu to a checkout page. Younger travellers — we’re talking Gen Z and Millennials […]
TikTok Marketing Strategy 2025: Is It Still Worth the Effort?
TikTok is no longer just a social media app. It’s a cultural engine, a discovery platform, and, for brands, a powerful tool for visibility, engagement, and conversion. We’re in July 2025, and if your brand’s TikTok presence still feels more reactive than strategic, don’t panic. There’s still time to perfect your TikTok marketing strategy for […]
Hospitality Marketing Strategies for Seasonal Success
If there’s one thing the hospitality industry does best, it’s making people feel something — warmth, comfort, delight, a craving for one more cocktail. But when it comes to marketing hospitality? That’s where strategy makes the difference between a half-empty dining room and a fully booked weekend retreat. At Hummingbird, we help hospitality brands level […]
Boost TikTok Presence: 2025’s Must-Know Techniques
TikTok is bigger and bolder than ever right now. With over 1 billion active users worldwide and over 30 million active users in the UK, standing out on the platform now requires more than just trending dances or lucky breaks. If your goal is to boost TikTok presence, you need a plan rooted in strategy, […]
Boost TikTok Presence in 2025: Growth Strategies & Content Tips
If you want to boost TikTok presence in 2025, you’ve come to the right place. With a little creativity, a smart strategy, and some help from TikTok’s algorithm, you can stand out and grow your audience — and we’re here to tell you exactly how. TikTok Growth Strategies: What’s Working Now Optimise Your Profile for […]
TikTok Engagement Tips: How to Thrive in 2025
TikTok isn’t just a social media platform—it’s a cultural powerhouse. And if you want your brand to thrive, mastering TikTok trends isn’t optional—it’s essential. With new algorithm updates, evolving content formats, and shifting user behaviour, staying ahead means knowing the latest TikTok engagement tips that will keep your brand on top. Let’s break down the […]
Social Media Marketing for E-commerce: Boost Sales Fast
Social media marketing for e-commerce has changed online selling forever. Over 5.25 billion people worldwide use social media, a significant increase from 2.07 billion in 2015. And around 76% of them buy products they discover on these platforms. Yet some online stores fail to convert this massive potential into sales. The truth about e-commerce social […]
How a TikTok Agency Can Help You Build a Winning Strategy
With almost 2 billion monthly active users, TikTok isn’t just a social media platform—it’s a global stage where brands can captivate audiences. Around 54% of business owners have used TikTok to promote their brand. Why? Because they realise this platform offers countless opportunities to drive sales, build brand awareness, and maximise engagement. Many brands struggle […]
TikTok for Beginners: A Complete Guide to Growing Your Brand
TikTok has revolutionised social media marketing. With over 1.5 billion monthly active users and Gen Z spending an average of 1 hour and 20 minutes daily on the app, it’s clear that businesses need to be present. Yet, we often hear one question: “I know my brand needs to be on TikTok, but where do […]
