Hummingbird digital: Our results

Carey’s Manor Hotel

Background

A luxury spa hotel located in the heart of the picturesque New Forest, offering a blend of heritage, relaxation, and fine dining. With its serene ambiance and refined service, Careys Manor sought to elevate its digital presence to attract new guests and maintain engagement with loyal patrons.

Sector

Travel & Leisure

Our Services

35%

Increase in Facebook Followers

50%

Boost in Instagram Followers

100%

Growth in Social Media Engagement

The Challenge

Careys Manor partnered with Hummingbird to enhance its social media visibility, drive targeted website traffic, and build deeper customer engagement across digital channels. The hotel needed a consistent, results-oriented digital strategy to: Increase social media followers and engagement. Boost direct website traffic and improve conversions. Strengthen email marketing to re-engage guests and drive bookings.

Social Media Strategy:

Developed a brand-aligned social media strategy, including engaging visuals, targeted hashtags, and regular posting to boost visibility and interaction.

Paid Social & PPC Campaigns

Launched targeted ad campaigns on Instagram and Facebook, focusing on driving bookings and capturing a luxury-seeking audience through demographic and interest targeting.

Email Marketing Optimisation

Created segmented, personalised email campaigns featuring exclusive offers, event updates, and seasonal promotions to enhance engagement and drive return bookings.

The Results

This holistic digital strategy, blending social media management, paid advertising, and email marketing, successfully amplified Careys Manor’s online presence and positioned it as a premier choice for luxury and relaxation in the New Forest.

35% Increase in Facebook Followers

Grew the hotel’s Facebook community by 35% within the first six months.

50% Boost in Instagram Followers

Achieved a 50% increase in Instagram followers within the first year, fostering a larger, engaged audience.

100% Growth in Social Media Engagement

Doubled engagement rates (likes, comments, shares) within the first quarter, indicating higher audience interaction and brand resonance.

We'd Love To Hear From You

Get in touch

Find us Here

Open Hours